Idea to Value (Physics)
How ideas move to value — the gap, the cost, the runway, and the learning. Articles in this layer explore the systemic forces that determine whether investment produces outcomes.
I once walked into a room and found a whiteboard headed "Our Most Hated Customers." On why service is never a department — it's a signal of how the whole organisation is actually built.
I use a children's puzzle to teach leaders about change. It sounds childish — but I have now run this workshop over 700 times, with teams as small as six and groups as large as 140. The pattern is always the same.
We admire what design looks like and miss what it does. Design isn't how work looks. It's how work works — and it's how ideas become value.
Sheffield, 6am, a hot coffee and a helter-skelter — and a thought about work. Why the same problems keep coming back, why it's almost never the people, and a few things to try when new faces keep producing the same familiar results.
A specialist lost the whole room in seven Japanese words. On a plainer instruction: staple yourself to a piece of work, follow it through the building, and map what actually happens — not what's meant to.
Why every productivity system — a bullet journal, a to-do list, a huge platform — is just a container and rules.